Even the most brilliant accomplishments on the Internet are essentially cold. Google has changed the world, but you don't snuggle up to it. YouTube is a giant carnival, filled with freaks and mountebanks, a place to gawk and laugh and get bored. Certainly not a place to feel anything.
It's very hard to make a living as a producer these days. The reality of the business is the studios have cut way back on overall deals for producers and cut way back on development. The fee for developing a project has not changed for 20 years, and a producer can't live on it.
The vast majority of our film producers are independent producers who live hand to mouth trying to get projects made that they love. They are not owners, they're not money people, and in fact, those who just have the money don't always get a producer credit.
I would say the producer is the person who is there from the beginning to the end of the project. Either the person who creates, generates, or discovers the project, the person who performs many of the functions that are necessary to getting that project to the point where it is financed and then where it is in production, finished, marketed and released.
You always have to remember in this business that the public doesn't care about us. It's very important to keep that in mind. If there is a public perception at all, they see the producer as a big old guy who smokes a cigar and has lots of money and lots of power. That's not what a producer is and, if it ever was what a producer was, it certainly hasn't been for a long time.
Our business,The Producers Guild, has a good record in some areas, and a bad record in others. There are many well-intentioned people trying to change things. The Producers Guild has been committed to this for years now, and I think personally does more than any other guild to give opportunities to people who come from outside of, I guess you'd call it, the expected avenues for advancement.
If there is a public perception at all, they see the producer as a big old guy who smokes a cigar and has lots of money and lots of power. That's not what a producer is and, if it ever was what a producer was, it certainly hasn't been for a long time.
After I graduated from Brandeis, I took all the money I had in the world, which was $5,000, and I made a short film. I made every mistake you could possibly make. It was a total disaster as a piece of work, and yet, you know, it was ambitious in some way.
It's interesting: I went 25 years without watching a single television show. I was one of those people, because I was so inside how a television show was made, if I would turn on somebody else's show, I would sit there and analyze it, like, 'Oh, so they had four hours in this location and had to get out and the number of set-ups, etc.'
Hollywood is the perfect conduit for the urgent message about climate change. We raise awareness all the time. We routinely take a film that nobody knows about and get 80 percent of the public to know about it in just 30 days. That's called marketing. We need to harvest Hollywood for climate change awareness.
In my personal belief, the big problem with climate change is getting people to understand the magnitude and scale that we're dealing with. If you buy a vehicle that gets 35 miles to the gallon, that means nothing; it's not enough. We need to make changes across society and in every piece of the energy pie.
For reasons we don't have to get into, climate change has become an incredibly polarized issue in the United States. I think that is sad. My own personal view is that we're in a planetary emergency such has not been seen in 600,000 years.
OK, I have to admit that I go on TheSuperficial.com. That guy is so funny, he's just so funny... you know, I'm a news junkie, so I regularly flip between HuffingtonPost.com, CNN.com, and a site that's called MyWay.com, which shows me six different news feeds. And I go on DrudgeReport.com about once a day.
The notion that moving toward renewable energy will kill jobs is an absurdity on its face. The notion that we have to live smaller lifestyles; not have the American way of life or give up the American Dream is just ridiculous. It is the opposite of the case; a new energy paradigm will create opportunity.
Remember: the ratings system is a voluntary infringement of First Amendment rights, an uneasy bargain between the needs of parents, the needs of artists, and the needs of large media corporations to make profits. Any time we chip away at the First Amendment, we should at least do it with some reverence.
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