I think it's the source material. 27 Dresses was a famous book, and Devil Wears Prada was also a wonderful book, so it's coming out of the novelists who are really creating these wonderful female characters that we want to see on the big screen.
If you read a part that you want to play, and you already know you have actors you want to work with but it's not on the page, it's not going to be on the screen. So that is the most difficult thing to do for a producer, is to get a script that attracts this kind of talent.
When I was a kid I started a baseball team. I was a terrible player, but I put together a group of neighborhood kids. I started a hockey team. I put the kids together and got a sponsor. So I can always kind of organize people and get things done.
Sophie [Kinsella]'s writing just captivated me. We bought this eight years ago, before it became an international success and was only one book. Now there's five. So, we were very fortunate to latch onto a character who has since become an international success both as a novel and hopefully now as a movie.
I was always looking to be entertained. We lead such full lives and a lot of us don't lead very pleasant lives and don't like what we do... My dad worked his whole life as a salesman and that wasn't what he really wanted to do. He looked forward to two weeks vacation every year and he used to say to me, 'Whatever you do, make sure you do something you really like so you don't just have your vacation to look forward to.' And I love movies.
It's a tale of redemption. It's a tale of a girl who is going on a journey, who makes mistakes as most young people do... the credit card companies love sending you credit cards so you exceed your limit and they can charge you interest. And this is a girl who overcomes her problems and figures a way out of her financial crisis, and hopefully the world will do the same thing.
Well, I started years ago with Flashdance and we also did Coyote Ugly, so I have put my toe in the water before with romantic comedies. I love making them and I love making people laugh. That's a trademark that I don't think any producer would turn down.
I think the best thing you can do when you go and see a movie is to bring somebody along who really enjoys the film with you. I think this is one of those movies... it wouldn't be their first choice. But once they're in there and they see the enjoyment that not only they're getting, but also their wife or their girlfriend then it makes for a much more pleasant evening after the movie!
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