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If you're old, don't try to ch...

If you're old, don't try to change yourself, change your environment.

Burrhus Frederic Skiner

I did not direct my life. I di...

I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.

Burrhus Frederic Skiner

The way positive reinforcement...

The way positive reinforcement is carried out is more important than the amount.

Burrhus Frederic Skiner

I did not direct my life. I di...

I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.

Burrhus Frederic Skiner

Each of us has interests which...

Each of us has interests which conflict the interests of everybody else... 'everybody else' we call 'society'. It's a powerful opponent and it always wins. Oh, here and there an individual prevails for a while and gets what he wants. Sometimes he storms the culture of a society and changes it to his own advantage. But society wins in the long run, for it has the advantage of numbers and of age.

Burrhus Frederic Skiner

Men build society and society ...

Men build society and society builds men.

Burrhus Frederic Skiner

The evolution of cultures appe...

The evolution of cultures appears to follow the pattern of the evolution of species. The many different forms of culture which arise correspond to the 'mutations' of genetic theory. Some forms prove to be effective under prevailing circumstances and others not, and the perpetuation of the culture is determined accordingly.

Burrhus Frederic Skiner

We have seen that in certain r...

We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.

Burrhus Frederic Skiner

The major difference between r...

The major difference between rats and people is that rats learn from experience.

Burrhus Frederic Skiner

Old age is rather like another...

Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.

Burrhus Frederic Skiner

The one fact that I would cry ...

The one fact that I would cry form every housetop is this: the Good Life is waiting for us - here and now.

Burrhus Frederic Skiner

Do not intervene between a per...

Do not intervene between a person and the consequences of their own behavior.

Burrhus Frederic Skiner

In the world at large we seldo...

In the world at large we seldom vote for a principle or a given state of affairs. We vote for a man who pretends to believe in that principle or promises to achieve that state. We don't want a man, we want a condition of peace and plenty-- or, it may be, war and want-- but we must vote for a man.

Burrhus Frederic Skiner

The majority of people don't w...

The majority of people don't want to plan. They want to be free of the responsibility of planning. What they ask for is merely some assurance that they will be decently provided for. The rest is a day-to-day enjoyment of life. That's the explanation for your Father Divines; people naturally flock to anyone they can trust for the necessities of life... They are the backbone of a community--solid, trust-worthy, essential.

Burrhus Frederic Skiner

A scientist may not be sure of...

A scientist may not be sure of the answer, but he's often sure he can find one. And that's a condition which is clearly not enjoyed by philosophy.

Burrhus Frederic Skiner

The only geniuses produced by ...

The only geniuses produced by the chaos of society are those who do something about it. Chaos breeds geniuses. It offers a man something to be a genius about.

Burrhus Frederic Skiner

No one asks how to motivate a ...

No one asks how to motivate a baby. A baby naturally explores everything it can get at, unless restraining forces have already been at work. And this tendency doesn't die out, it's wiped out.

Burrhus Frederic Skiner

A fourth-grade reader may be a...

A fourth-grade reader may be a sixth-grade mathematician. The grade is an administrative device which does violence to the nature of the developmental process.

Burrhus Frederic Skiner

Some of us learn control, more...

Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.

Burrhus Frederic Skiner

A piece of music is an experie...

A piece of music is an experience to be taken by itself.

Burrhus Frederic Skiner

Добрые, щедрые, великодушные: 6 советских актеров, которые были всеобщими любимчиками

23

Советских актёров часто ставят в пример как образец духовной силы, национальной гордости и внутренней красоты. Они стали символами эпохи, носителями культуры и нравственности. Но, как известно, за кул...

Десять кинозвезд, которые отлично поют

83

Актеры — люди творческие, но кто бы мог подумать, что некоторые из них скрывают прекрасный голос. В эпоху раннего Голливуда актеров с музыкальными способностями было немало — это считалось скорее норм...

Мэрилин Монро, Ким Кардашьян и другие

115

Неузнаваемая Ким Кардашьян в объективе фотографа Маркуса Клинко, 2009 год. Памела Андерсон в самой первой съёмке для журнала «Playboy», 1990. На фото голливудская актриса Dorothy Lamour и шимпанзе Джи...

Что стало с детьми-звездами: Рэдклифф и компания спустя годы

219

Расскажем, как сложилась судьба актеров, которые начинали сниматься еще в детстве.
Остаться на вершине в Голливуде удаётся не каждому, особенно если путь начался в детстве. Одни актёры теряются из-за...

Жизнь за границей: как изменились судьбы 7 уехавших телеведущих

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Два года назад отечественное телевидение столкнулось с беспрецедентной кадровой тектоникой — целая группа ярких и узнаваемых ведущих стремительно исчезла с экранов федеральных каналов. Эти лица долгие...

Кира Найтли, Деми Мур и другие

165

Кира Найтли на страницах журнала к выходу фильма «Пиджак», 2005. Следы динозавра, раскопанные в русле реки Палакси. Техас. США. 1952г. Самая большая женщина рядом с самым маленьким мужчиной, 1922 год....